Zoom-Zoom magazine

Zoom-Zoom is one of Redwood's newest launches, a magazine translated into five languages and sent to more than 1.5 million Mazda owners in ten countries, three times a year. more

Its content is an expression of the lifestyle associated with owning Mazda – the thrill of a new experience and the exhilaration of driving.
It is youthful but not juvenile, fun, stylish and distinctive. Some 50 percent of content is shared across the world with the remaining pages created specifically for each market. It's a magazine with a global reach, but a local audience.

Launched in late 2007, the objective of Zoom-Zoom is to increase customer loyalty and retention levels while also improving customers' understanding of the Mazda brand and products. It has already been nominated for two MDA design awards. close

Click on the magazine cover, left, to view sample pages of this magazine
 
 

Global editions

In 2008 the print run of Zoom-Zoom will increase to more than 2 million copies.

It will be published in eight different languages and distributed in 17 countries, all of which is managed by Redwood.

 
 
 

What's with the attitude?

Zoom-Zoom is as much about an attitude as an audience. The magazine sets out to capture 'the emotion of motion', with adrenalin-filled features that are both offline, online and interactive, as this surfing feature from the issue one, left, demonstrates.

Click on the video screen, left, to view the film
 
 

Zoom In Online

Zoom-Zoom magazine content is also repurposed for use on Mazda UK's Zoom In online magazine.

Click on the website image, left, to visit the Zoom In website