BT Business wanted to build on its brand positioning, Do What You Do Best by bringing together its online and offline worlds, and to provide engaging and inspiring content designed around customer needs.

Find out how Redwood helped them achieve a truly integrated solution: Group Account Director Jamie Toward explains in this video, left.

In partnership with Upload, Business Insight was launched to provide a strong editorial presence for BT on the web. Designed to appeal to small business owner-managers for companies ranging from a handful of employees up to hundreds, it includes news, features, videos and blog posts on a wide range of business and IT-related topics.

The site is updated on a rolling schedule, with news stories posted daily – making it a fresh and compelling site for small businesses, and a great example of how BT Business understands the needs and issues facing its customers.

Click on the website image, left, to visit the Business Insight website

BT Business is at the heart of the conversation about how information and communication technology can enable and liberate small businesses and help enhance their credibility in the eyes of this audience.

In October 2007 Redwood revealed Upload magazine, a quarterly title providing the very best in innovative business thinking, latest technology trends and inspiring real-life experiences – from some of the UK's most exciting entrepreneurs – to BT's small to medium sized business customers.

Click on the magazine cover, left, to view sample pages of this magazine

The blog supports Business Insight and sits within the website, covering issues from social responsibility and technology know-how to managing growth and working flexibly.

Posts are made frequently and are constantly updated, offering the latest opinion, thought and advice.

Readers can post comments and share information related to the blogs.

Click on the image, left, to view a sample of the blog