About us : Advertising

REACHING 83% AB1 AUDIENCE

Shell v-zine is a premium magazine for a premium audience, members experience the thrill and glamour of driving the most exciting new cars and bikes in the world's most inspiring locations.

Features on fashion and new technology are combined with exclusive news on Ferrari, Audi and Ducati. For more information contact
Andrew Hillier
tel: +44 (0) 20 7747 0886
email: andrew.hillier@redwoodgroup.net
Shell V-Zine Magazine

Shell V-Zine Magazine

Details

  • Frequency: Tri-annual
  • Circulation: UK - 65,000, Italy - 140,000, Poland - 120,000
  • Distribution: Mailed to all members of the Shell V-Power club

Reader Profile

  • 94% male
  • 83% ABC1
  • 70% of readers have 2 or more cars
  • On average, members buy 60 litres of fuel per fill up

Members must buy 300 litres per quarter of Shell's premium fuel to qualify for the exclusive V-Power club. They are passionate, high-end car enthusiasts who enjoy travel, fashion and the latest technology. *Source: October 2008, Brainjuicer Research